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Titel / Titel:

Other times, other manners: How do different generations use social media?

Author / Autor

Fietkiewicz, K. J., Baran, K. S., Lins, E., & Stock, W. G.

 

Source / Quelle

2016 Hawaii University International Conferences. Arts, Humanities, Social Sciences & Education, January 8-11, 2016, Honolulu, Hawaii, Proceedings (pp. 1-17). Honolulu, HI: Hawaii University.

Language / Sprache

English / Englisch

Other times, other manners: How do different generations use social media?

Since the beginning of the new digital and information age, quickly evolving technology significantly changed our way of life and our means of communication. The Web, and in the meantime smartphones and other mobile devices, became an inevitable part of our everyday life. The younger generations already do not remember the times without mobile Web and online communication. Some of the most booming Web offerings nowadays are the so-called social media. In our study we investigate the differences in social media usage between generations. Furthermore, we determine whether there are gender-dependent inter-generational differences in user behavior.

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